Christian Roth’s avante-garde eyewear caught the attention of high-fashion labels in the early 1980s, and he’s since been a perennial presence on international runways. Roth was invited to join the CFDA in 1990 and became a founding executive member of Eyewear Designers of the CFDA (edCFDA) in 2014.
After thirty years of designing spectacular specs, Christian Roth is still excited about evolving his craft. His designs break boundaries, challenge gender/racial/class notions, and reframe our ideals of beauty and function.
Now, in its first collection as a part of DITA Group, the storied label deconstructs its own archive to begin a conversation with a generation of consumers for whom a new paradigm of style and design has gained traction with breathtaking speed.
“Ours is an era of unprecedented disruption,” the designers explain. “The rapid pace of technological advancement has forever altered our social interactions and enhanced our ability to devise methods of self-representation that are unencumbered by traditional gender or social roles. For a designer, this creates an exciting opportunity to challenge outmoded concepts of beauty and function, to empower people to find new uses for durable ideas. Modernist notions of clarity and logic can be turned on their head and used – or not used – in an emotive way.
The subversive legacy that Christian Roth has forged over 30 years has never been more relevant than it is today, as a new generation rejects the racial, gender, and class labels that once confined designers and their customers.
Explore and discover the collection here.
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